Yesterday, I got an email from one of my old contacts thanking me for persuading him not to go into the retail FX brokerage business last year. The email was sent from the corporate domain of his new business venture, one that is apparently doing well with only a 30% involvement with the FX industry.
It’s no secret that we live in a technological world; a world where mobile has long become the prevalent vehicle for communication and business for all of us. Mobile now dominates the world’s search queries and mobile trading is reported to be responsible for around 30% of all trading at FX brokerages, with even higher percentages in Asia. As the world is adjusts to this new reality, the release of mobile apps, for its products, is now a must for FX brokerages and platform providers alike.
Major market events are generally accompanied by periods of massive uncertainty, volatility and downright fear. It doesn’t matter whether these events are expected, like the Brexit vote, or unexpected like the SNB move last year, the outcome is the same. Many market participants have a few options on how to survive the dislocation. Fear of the unknown creeps into every financial exchange, instability reigns and price action is violent. These events has the potential to affect every trader, brokerage and bank for days, weeks and even years depending upon their severity and the resulting market fallout. Below, I will outline a few possible risk/reward strategies along with how to attempt to control the uncontrollable.
When most FX marketers opened their Google AdWords (Google’s keyword advertising program) account last week they might have had a jaw-dropping experience. The cost per click (CPC) for the most searchable FX keywords went up significantly and, in some cases, doubled. The first reaction most likely was “is it competition?” However, there is actually a fairly reasonable explanation for this price hike, and it has to do with how Google has altered its website advertising in general.
The ability to trade using leverage is one of the key advantages associated with “retail” forex trading. This unique factor tends to attract more investors to forex, rather than to equities or other financial instruments, as there is the perceived opportunity to generate profits with little money down.
Topics: Forex Brokerage
A money broking license offered by the LFSA (Labuan Financial Services) Malaysia, is fast becoming a sought after license in the Asian region. LFSA, which is an offshore financial regulatory authority for Malaysia, has been in operation since 1996. The region includes over 6500 offshore companies and more than 300 licensed financial institutions including some of the world’s leading banks.
Topics: Forex Brokerage
The FX market presents tremendous opportunities for entrepreneurs looking to enter the largest financial market in the world with daily trading turnover of 5.3 trillion.*
Advanced Markets and Fortex are pleased to announce their Start Your Own Brokerage program that includes a number of packages with different service bundles to accommodate any business model.
Topics: Forex Brokerage
Over the past few years the traditional FX Prime Broker industry has been thinning out, creating a demand for the types of services they provided. The loss of the institutional big bank Prime Brokerage services has occurred due to credit risk, small profit margin, risk aversion and new regulation. This reaction by those larger prime brokers has been clearing the way for specialized FX Prime of Prime (PoP) firms to gain market share. A Prime of Prime brokerage is a one stop shop for retail brokerages, hedge funds, money managers and wholesale traders to access top tiered global bank liquidity, cutting edge technology, cost effective rollover rates and clearing services.
On January 15, 2015, the SNB (Swiss National Bank) caused a massive upheaval in the FX industry when they manipulated the exchange rate of the franc and unpegged their currency against the euro. This action threw the markets into complete panic, ultimately producing capitulation with the CHF pairs and creating catastrophic losses throughout the industry. Market participants were affected across the entire spectrum, all the way from the top tiered global banks down to individual investors. The large banks and market makers were able to absorb the losses (or major gains if B Book), but the smaller, more vulnerable, participants could not. Some brokerages were forced to close their doors due to negative balances as a result of the losses sustained from their client’s positions. A multitude of firms such as Alpari UK, Boston Prime, Excel Markets and Liquid Markets became insolvent, just to name a few.