I should start by saying that this article may not be applicable to many market participants, but hopefully the information will be useful when for anyone looking to execute large market orders. 

As a VP of sales, I have noticed that during many of my conversations lately I am helping brokers and fund managers identify the most appropriate trading venue to serve the needs of their respective businesses. This has become a very hot topic after the January 2015 Swiss event as the major Tier 1 Prime Brokerages have raised capital requirements, introduced tighter onboarding processes and, in many cases, revised their pricing models in order to mitigate the risks associated with FX prime brokerage.
In order to help ease the process of selecting the right partner I will briefly describe the 3 most popular options available for retail FX brokers, asset managers and corporates and point out each of their pros and cons.

Over the past few years the traditional FX Prime Broker industry has been thinning out, creating a demand for the types of services they provided. The loss of the institutional big bank Prime Brokerage services has occurred due to credit risk, small profit margin, risk aversion and new regulation. This reaction by those larger prime brokers has been clearing the way for specialized FX Prime of Prime (PoP) firms to gain market share. A Prime of Prime brokerage is a one stop shop for retail brokerages, hedge funds, money managers and wholesale traders to access top tiered global bank liquidity, cutting edge technology, cost effective rollover rates and clearing services.

Our team has a combined 100 years plus experience in institutional FX and prime brokerage fields. We use that experience and proven insights to work with FX brokerages and asset managers to enhance their offerings and achieve better operational efficiencies. At Advanced Markets and Fortex our focus will remain on helping you to solve complex problems and grow your business by leveraging superior Fortex technology and best of breed liquidity from Advanced Markets.